Marketing Tips-Each Week

Innovative Ways To Use An Autoresponder

In the world of Internet marketing and online businesses, one of the most difficult tasks to accomplish is effectively managing your time with your day to day tasks. By using a bit of creativity however, you can use an autoresponder to your advantage and drastically reduce your work load.

Those of you who are looking to make a lot of money can save a lot of time and still make a lot of money through the use of an autoresponder. There are several ways that you can use an autoresponder to your advantage, resulting in big money and more time for your business so you tend to other things or simply sit back and spend more time with your family.

An innovative way to use your autoresponder is to use it with your testimonials. If you lack the room on your site to add your testimonials to your ad copy, you can add them to your autoresponder. If you choose to add them to your responder you should always be sure to include all of them. It will look more professional, and let others know more about your products.

You can also choose to use your entire website in autoresponder format. Although this may sound silly to some, it’s actually an innovative idea that really works. Not all visitors will have the time to read your website; often times having to leave before they can really read what you have to offer. If you put your website in autoresponder format, you can email bits and pieces from your site to potential customers so they can continue to read when they have time.

Another innovative way to use your autoresponder is by including your terms and conditions. Often times, potential customers and clients simply don’t have enough time to read through your terms and conditions. The terms and conditions are very important, which is why it never hurts to include them with an email. Your terms and conditions that you email could include the exact copy from your website, or detailed information about your return policies, purchases, refunds, and anything else you think a potential customer would like to know.

There are many other ways that you can use your autoresponder. All you need to do is put a little bit of creativity and thought into it, and you’ll probably find yourself amazed with all the things you can do with autoresponders. They are very popular with Internet marketing and online businesses these days, and for good reason. If you’ve grown tired of having to manage every aspect of your online business – now is the time to invest in an autoresponder. They are user friendly and very affordable – making them something that no business should ever be without.

Writing Articles as an Affordable Internet Marketing Method

From Overture, a keyword suggestion tool, you will see the millions of searches done to a certain keyword. When these keywords are typed on search boxes of search engines, indexed websites containing articles with those keywords will be displayed. And this is what leads traffic to websites with keyword-rich articles. Yes, the magic word is articles.

Content is king. You can say that again. That is why writing articles is one of the most utilized Internet marketing media today. Internet surfers just can't get enough of information on various fields. Providing information through these articles is a surefire way to drive hot traffic to your web site.

Why is this so? Here are the benefits that writing articles can give your Internet business.

1. It's absolutely free.

Too good to be true? Not. Okay, you have to pay for your Internet Service Provider. That's it. All you need is your thoughts, your computer, and your hands. If you have those, nothing will stop you from typing words that will make you complete that article for your website. On which aspect of that process did you really shell out any cent? Maybe later when your electric bills come.

2. Your website will be noticed in a short period of time.

Submit that article of yours to article directories that get the most web traffic and in no time your web site will be crawled. That is if you don't forget including your resource box or byline.

3. Obtain back links automatically.

When you submit your articles to directories, surely, other websites will make use of your article too. With the copyright terms of your articles, the URL of your website will still be in tact and will subsequently direct more traffic to your website.

4. Improve your reputation.

As an Internet marketer, if you plainly display your products on your website, you will not gain much conversion rate. Conversion is when your traffic converts to sales. You have to show that you are knowledgeable on your field. And what better way to show that than by writing articles that will allow you some bragging rights, right?

Just make your creative juices flow and jot down or key in those ideas quickly to jumpstart your article writing momentum. With those benefits listed above, a writer's block is the last problem you will ever be able to surmount.

Boosting Business With Autoresponders

These days, most everyone is familiar with an autoresponder, although many don’t know why they are beneficial to businesses. If you aren’t familiar with autoresponders, you would probably find yourself amazed with them. An autoresponder can help your business by automatically emailing your clients and customers with a preset message that will help to increase your sales.

An autoresponder can help your list of clients grow, even send each one of them their own personalized email message. If you choose, you can also follow up each individual email with repeated emails, varying the content whenever you wish. These programs will also allow you to keep track of conversations, and send out broadcast email messages whenever you have news or new products to offer your clients.

As research in the past has shown, personalized email from autoresponders is a great way to boost your business. When you send a personalized email to one of your clients, the autoresponder by can address him or her by their name – which always makes a customer take notice. While you could do this yourself using traditional email, it could take you a few hours if you have a long list of customers.

Autoresponders make sending personalized email a snap. All you need to do is set up your email template, then select where you like the name to go. You can add everyone in your customer list to the autoresponder, which makes sending emails a snap. Once you have everything ready to go, all you need to do is send out the emails with one simple click. Best of all – you don’t have to set it up again when you need to send out broadcast messages.

Although there are some people who will buy products after one or two emails, most people require about seven or eight emails before they will purchase anything. Autoresponders can really help you there, as they will do all of the emailing for you. You don’t have to keep sending manual emails or anything like that. All you need to do is set up the email address, type in your preset message, and then feel free to send it as many times as you like.

Through the use of an autoresponder you can really boost your business. If you run an Internet marketing business, this tool will prove to be invaluable. You can spend less time sending messages – and more time doing what you enjoy. If you’ve never tried an autoresponder before, you owe it yourself to check out everything they will do for you and your business. Online businesses can get a lot of emails on a daily basis – which is where the autoresponder will really start to shine and show you just how great of an asset it really is.


Internet Marketing for Beginners-Part 1

Internet marketing for beginners is somewhat of an oxymoron. This is because while in theory the concepts behind Internet marketing might be quite simple, executing effective strategies can be extremely difficult. This can even be tough for those who are quite experienced in the world of Internet marketing. With this in mind, this article will attempt to explain the concept of Internet marketing for beginners and will outline some basic strategies which can help a business owner to launch his own Internet marketing campaign. We will cover concepts such as creating a website, placing banner ads, sending out e-newsletters, orchestrating an email marketing campaign and optimizing your website for search engines.

One of the most basic steps for starting an Internet marketing campaign is to create a website. If you don’t have a website or have a poorly designed website you should consider creating or re-designing a website to adequately market your products. If you do not have experience in web design, there are a number of software packages which make it simple for those with no design experience to create a functional website. However, hiring a web designer is worthwhile because he can work to create a website which is attractive, functional and suitable to your products and series. He can also help you include more advanced features on your website.

Banner ads are another popular option for advertising your business on the Internet. Banner ads are advertisements which typically appear along the top of a website but it may also include smaller ads in other locations. Banner ads typically include graphics and text which entice Internet users to click on the advertisement. Once a user clicks on the ad, they are directed to your website. This type of advertising can be very effective when care is taken to place the advertisements on high traffic websites which attract an audience who may have an interest in your products.


Direct Selling
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The re-emergence of direct selling is yet another growing trend that will ensure the future success of the network marketing industry. On this page we will discuss the concept of going direct, why it is becoming more popular and how you can capitalise on this growing trend to secure your financial future.

Direct selling is not a new concept of delivering products and services to the marketplace. It has been around for thousands of years. Traditionally, farmers would travel miles to deliver their daily produce to local markets, selling their goods directly to the consumer. However, through the evolution of the business world we have moved away from this method of delivering goods straight to the consumer, we now choose to involve third parties, either through policy or convenience, better known as the “middleman”. This has significantly impacted the end price of our products and services.

So let’s look at some examples:

How much does it cost to buy the latest pair of Nike shoes?

Now ask yourself how much does it cost Nike to manufacture that same pair of shoes?

Today it is estimated that a pair of Nike joggers would cost about $5 to manufacture and yet you pay well over $100 for them. Do you know why? To start with, think of all the distribution channels that a pair of Nike shoes needs to go through to get the shoes from the manufacturing floor to the retail outlet before they can be sold. There are international, national and regional distributors, transport costs and of course the profit margin of the retail outlet selling the shoes. Add to this the cost of advertising and marketing the brand name and it’s easy to see why we are paying over a $100 for a pair of Nike shoes.

If we were to single out the marketing budget of Nike, how much do you think they spend sponsoring the likes of Tiger Woods, Maria Sharapova, LeBron James, Derek Jeter, Ronaldo and the Brazilian soccer team? The company won't say exactly what it pays for names like these, but obviously it isn't cheap. Tiger Woods, for example, is the world's highest paid athlete, earning approximately $87 million a year. Why does a company like Nike pay so much for Woods? Simple, he has what it takes to be marketable. He is articulate, attractive, an excellent role model, clean-cut and scandal free. Essentially the perfect walking, talking billboard! Now add to this the cost of Nike TV commercials and roadside billboards, who do you think is paying for it all? That’s right, the end customer.

This article can also be viewed at Network Marketing Business School. Please click on this link to view this article and others.
http://www.network-marketing-business-school.com/direct-selling.html

The Latest Business Trends

At any given time there are several emerging business trends in society. In particular, if we were to single out one of the driving forces behind many of the economic trends over the past the 60 years it would have to be that of the baby boomers. Since the time they were born they contributed to the rapid increase in sales of baby food and nappies back in the 50s, schools and education in 60s, car sales in the 70s, the real estate boom in the 80s and the fast food chains and mega supermarkets in the 90s. Leading economic forecasters have used these trends to predict where the baby boomers will spend their money next and in particular were able to forecast the current emerging business trends in the Health and Wellness and Financial Services industries.

A new wave of entrepreneurs coupled with advances in technology has lead to a changing business environment. For example, the telephone has been a primary source of communication for over a century, but utilising our telephones to trade stocks, to send and receive photos and to surf the internet, is a new business trend that is a result of synergistic technologies. Although the elements of these trends have been around for years, the trends themselves emerge when the timing is right and when several factors come together. The health and wellness industry for example, has been with us for centuries, but it took the convergence of the aging baby boomers, with advancements in medical science, to create the critical mass of this emerging trend.

Modern day consumers want speed, variety, quality, customerisation (tailored to the customer’s needs) and choice. As the products that we consume become more sophisticated and complex, consumers are demanding a quality relationship with the provider of these goods and services. They want the products to deliver what the advertising promises. Educated consumers are now choosing to go direct, building a relationship directly with the parent company, which is fundamentally a different concept from the way we have done business in the past.

Going direct through referrals is a concept that has been around for years, but the opportunity for financial advances through access to global networks is enormous and immediate and one that business-minded people should not miss out on.

A number of young entrepreneurs have already spotted this trend. Michael Dell, founder and chairmen of 'Dell' computers is destined to become the new Bill Gates in the next decade, and is the richest person in the world under the age of forty today. One of the most admirable CEOs in America, Michael Dell, has a philosophy that is brilliant, uncomplicated and right online with this emerging economic business trend. He creates a relationship directly with the customer and sells high performance products. Using this direct, relationship model, 'Dell' sells approximately $25 million per day, directly to the consumer, by-passing the middleman, saving the consumer money and creating better customer loyalty.

The going direct concept coupled with building relationships between manufactures and consumers is the essence of the principles of network marketing. More importantly, it is a natural thrust of today’s economy. Network marketing uses relationships to introduce new customers to a parent company so that they can buy direct from the manufacturer. Although this network marketing business environment is not yet so obvious and many will miss its significance, those people that adopt this system early will be rewarded handsomely.

“Unless you are networking, you will soon be not working”
Dr Denis Waitley

Not everyone will see the rise of network marketing as a main stream method of doing business, just like 50 years ago people dismissed the business concept of franchising. Not too long ago people use to laugh at franchises, just as some people shy away from network marketing. Congress almost outlawed franchises with a bill nearly making them illegal, falling short of passing by only 11 votes. Today this vehicle is responsible for over a third of retail sales in America. Of course franchising was not for everyone, but those people who were open and willing to consider new ideas and who had the courage to take action in a changing business environment profited handsomely.

Today people are willing to risk hundreds of thousands, even millions of dollars to open franchises, hoping to capitalise on a business trend that if they acted on decades ago would have rewarded them enormously. Network marketing in the new millennium has entered the main stream and may become more prolific and popular than that of franchises. Unlike franchising however you are only risking your time and effort and not your fortune or a mountain of debt. With network marketing you don’t need inventories and you do not need to create and manufacture the goods and services yourself, you are simply the “direct” in going direct.

Network marketing is not just becoming mainstream, it is starting to become the dominant market trend and one that cannot be stopped. The real question people should be asking is how can they benefit from it?

Network marketing is no longer something to joke about, it is creating more millionaires today than the dot com boom industry did before the bubble burst. As with any opportunity timing is half of the success and execution is the other half. You have no control over the former as the business trend will emerge without you. The jet is leaving the ramp, you can either be on it or miss out. The second half to capitalising on this trend is in the execution, by doing your homework and finding the right company, all you need then is commitment and the desire to learn from those who came before you, and this webpage is designed to help you with exactly that.

So if you’re ready to take full advantage of this changing business environment, we suggest you do your homework and work your way through this site as we help you identify the right opportunity and how to become successful.

This article can also be viewed at Network Marketing Business School. Please click on this link to view this article and others.
http://www.network-marketing-business-school.com/network-marketing.html

Troy Rocavert
Director
Network Marketing Business School
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Blogging 101

If writing is an art, then, blogging is one way of using words to come up with an art. This is because people who are into blogging are the ones who are artistic on their own sense, carefully choosing words that would best describe their feelings, sentiments, wishes, desires, and everything.

Basically, blogs were first introduced as weblogs that refer to a “server’s log file.” It was created when web logging hit the virtual market. Since its inception in the mid-1990s, web logging gradually saturated the virtual community making the Internet a viable source of greater information.

However, with web logging, you still need a web site and domain names, but with blogging, you do not need anything just an account with blog providers. In most cases, these kinds of blogs are free of charge.

With the onset of blogging in the industry, personal journaling had been a common ground for people who wish to be known all over the world. However, not literally famous as this is not a case on being popular or well-known personality.

Generally, blogs are created for personal use. Like a journal, people can write their daily adventures, sentiments, and whatever ideas they want to express online.

Nevertheless, with the advent of the online businesses, blogs had gradually taken the limelight in providing businesses a chance to boost their productivity online. This is where the business blogs have taken the limelight.

Business blogs are, basically, created to advertise the services or products of a certain web site or online business in order to increase online sales.

Moreover, business blogs are also one way of promoting the company so that the other readers will know that a certain company exists online. With blogs, entrepreneurs are able to establish a name in the virtual market through articles that can be very useful in the reader’s life.

From there, you can make money out of blogs by simply syndicating it to your business’ web site. This can be done through the RSS technology.

So, if you are thinking to create a blog, whether for business or for pleasure, you need to know some tips that could help you get through and make your blog one of the interesting blogs online.

Here’s how:

1. Consider your audience

Even if your blog is generally personal, still, it would be better to consider the minds of your readers. You have to think of something that would interest them.

After all, most of the reasons of people who write blogs are not at all confined to their own personal motives. Most of them would love to be “heard” (or read) and would love to be known, in some way or another, even for just a minute. Hence, it is very important to come with a write up that everybody can understand, not necessarily that these people can relate to it but they can understand it.

2. Pictures speaks a thousand words

To make your blogging worth the browsing effort of your readers, it would be extremely nice if you will put some pictures in it. It does not necessarily mean you have to place a picture of yourself. Any photographs will do as long as it does not pose danger or insult to anyone who will be reading your blog.

3. Make constructive and beneficial blogs

Even if you are free to write anything you wan to say to the world, still, it would be better to create some write-ups that would be beneficial to your readers.

After all, its information technology that you have there so better be inclined to provide information rather than sheer quirky entertainment.

4. Avoid making multifaceted and complicated blogs

In order to have an interesting blogs, try not to use some highly technical and highfalutin words. After all, it is not a science discourse or a debate that you are making, so better stick to simple facts and short blogs.

Bear in mind that most people who use the Internet usually do more scanning than scrutinizing each site word for word. Therefore, it would be better to come with blogs that will not bore your readers just because you have these lengthy articles.

5. Make it interactive

As much as possible and if your capacity will allow it, make your blog interactive. Yu can do this by placing some video or audio clips in your blog.

You can even place an area for comments or for some feedbacks. In this way, you can get some impressions or reactions of other people. Who knows, you might even gain some friends just by making them feel at home in your blog site.

Indeed, blogs are not created just for the mere fun of it. It also has its own purpose in the world of the Internet.
Therefore, for people who wish to harness their craft, as far as writing is concerned, blogs are the best way to do it.

As they say, blogging is the contemporary term of creative and commercial writing.

Network Marketing

Network Marketing, also known as Multi-Level Marketing (MLM) is a legitimate business model that uses direct selling and relationship referrals as a method of selling a company’s products or services. In a typical networking model, individual associates (often referred to as distributors) essentially contract or act like a franchisee to the parent company and are paid a commission based on the volume of product or services that are sold as a result of their own organisation’s efforts.

To fully appreciate this home-based business opportunity, we encourage you to look at it from the perspective of both the company as well as that of the business operator.

This article can be viewed at Network Marketing Business School. Please click on this link to view the rest of this article.
http://www.network-marketing-business-school.com/network-marketing.html

Troy Rocavert
Director
Network Marketing Business School
Sign up for Troy's great weekly newsletter.

All About Auto Responders


Throughout the Internet, autoresponders make for an excellent promotional tool. Although the technical name is an autoresponder, other known names include auto email, mailbot, and email responder. An autoresponder is a great way to save time, as it responds to any message with an automatic response.

Autoresponders can vary from messages that go through email to scripts that are programed to run on servers. All types of autoresponders work the same, as they will automatically send a message out when a message is received. Depending on the message they receive, they will send out the correct return message. This can be determined by the script or the email address.

Although they are great for promotional reasons, they are also widely abused all across the Internet. Autoresponders are great to use for your daily tasks, as they will basically do all of the work for you. On the other hand, they can also be quite disastrous on those who happen to come in contact with them.

When you submit your website to search engines, directories, or classifieds, you should never attempt to use an autoresponder address. Most of these website types use autoresponders themselves, when they send out their messages. If their autoresponder happens to send a message out to your autoresponder, they will continue responding - which can be very annoying.

When you decide to subscribe to an email or ezine you should always use your valid email address and never use the address for your autoresponder. If you use your autoresponder to subscribe, chances are you’ll have your subscription revoked. It can be very annoying if a group sends out emails, only to find that your autoresponder keeps sending return messages. For that very reason, you should never use your autoresponder address to subscribe to anything.

Autoresponders can be great to use, although they can also be a hazard as well. Often times, with subscriptions groups or ezines, it can be very hard to locate someone who is using an autoresponder. In most cases, those who use an autoresponder don’t have the same reply or from address as they did when they signed up. In cases such as this it can take quite a lot of time and effort to locate the address.

If you take care of your autoresponder and don’t use it to annoy others or sing up for email subscriptions, it should treat you well. An autoresponder can do a world of good for your business, saving you a lot of time and effort. Autoresponders are easy to set up and easy to use, which is great news for anyone who isn’t technical with the Internet. For the price they cost and how easy they are to operate – autoresponders can make your Internet business easier than ever before.


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